I’m super excited to bring you something our team has been working on for a long time.
But first, a quick backstory:
When I started in marketing (years ago), Google Analytics was in it’s infancy.
Somehow it got installed on every website, but no one used it. It just sat there.
We’d spend hours putting together reports that ultimately ended up in the trash. And people had no idea what visits, bounce rate, and landing page even meant.
Not much has changed.
The amount of time I spend coaching, installing code, and building out analytics frameworks for clients is astounding.
Companies pay tens of thousands of dollars to know what I’ve learned over the years.
And now we’ve released it in a course.
I’m excited about this because I love doing quantitative marketing. And there are dozens of companies that can’t afford to work with us.
But they are struggling to determine if their marketing is working.
And that’s what the Analytive Google Analytics marketing course is about.
I show you in a video format how to install tags, test installations, use Google Tag Manager, review reports, create reports, use UTM codes, and take you through an analysis of a real analytics setup.
This is the best content we’ve created in a long time.
If you like reading this newsletter, you’ll love the content.
But this course isn’t for everyone.
If you just want your analytics setup for you, reach out to us. We’re happy to help.
And this course goes deep. Meaning you’ll be well on your way to being an Analytics Ninja.
If you just want to rough overview, take the official Google Analytics course. This isn’t that.
This course is designed for business people and analysts to help make better business decisions.
So if that sounds like something you’d be interested in, then you can check out the course.
Oh, and you get it for about the price of a half hour consulting with me.
I hope it helps.