Social Media Marketing in Fort Collins
We are a content production company with a focus on ongoing social media engagement.
One of the biggest problems with social media companies today is that they hire people who just want to talk.
But social media is now a production game. It’s about producing great content regularly, on schedule, that provides entertainment or value to those who consume it.
Social media companies focus on promotion. But that’s the wrong strategy.
Killer social media should be 70% content creation and 30% promotion. That’s the big difference between us and our competitors.
Our focus is on creation.
And what do we mean by production?
We don’t mean that we do $15,000 video shoots. We’re not necessarily brining full light kits and writing scripts for videos.
Our process is more about documenting. At our heart, we’re story tellers. We want to tell the story of your business. Not just the past story, but the ongoing story of where you are.
Content can mean the following:
- Written words
- Video
- Audio (music, podcasts, interviews)
- Images (photos, infographics, memes)
And that’s it. Those are the channels we have to communicate.
Everything else is secondary.
If you’re ready to grow your social media strategy, let’s talk. We’re happy to put together a plan to grow your business through a mix of content creation and promotion.