Getting Customers – Revenue from Day One
Below are the slides for a presentation our Founder, Tyler Brooks, gave at Fort Collins Startup Week 2016. Getting Customers – Revenue from Day One from Analytive
- Account-Based Marketing
- Branding
- Clickfunnels
- Client Communication
- Copywriting
- Data and Analytics
- Entrepreneurship
- Google Analytics
- Growth
- Management
- Marketing
- Nonprofits
- Podcast
- PPC
- SEO
- Social Media
- Strategy
- Uncategorized
- Video Production
- Web Development
- WordPress
Falling the Most
This weekend I spent three days snowboarding in the Rocky Mountains with some close friends. It was incredible. The weather was perfect. The snow and mountains were beautiful. And there was lots of fresh powder to ride. A few of the people that went with us were new to skiing. They were just learning – […]
Digital and Web Analytics for Nonprofits
Below is a presentation we created talking about using digital and web analytics in the non-profit space. It was presented to a group of our preferred non-profit clients. Part 1 covers the initial use of Web Analytics in your organization while Part 2 breaks down the social media analytics we use in our projects. Digital […]
Installing CiviCRM in WordPress
We had the opportunity to install and deploy a CiviCRM system for a local membership organization. For those of you unfamiliar with CiviCRM, it is an open source CRM platform designed for use in non-profits, membership organizations, and other various fundraising projects. In fact, I’ve even read of CiviCRM being used in some fairly large political […]
Storytelling with Data
I get asked often about the current state of analytics within digital marketing. In a world obsessed with measurement, how close are we to getting the information that we need to make good decisions. Although it seems silly that is really the crux of the question – do we have the information we NEED to […]
Measuring the ROI of Marketing
Framing the Discussion Whenever I talk to business owners about their marketing, they want to know about ROI. This is an absolutely fair question as the whole point of marketing is ultimately to grow your business and help you sell more products and make more money. But in order to really understand ROI, I think […]
The Good Life Project Creed
Ran across this creed today. We love what the Good Life Project and their approach. Check out the creed:
Differences between Users, Sessions, and Pageviews (and a Google Analytics Update)
Last week, Google rolled out an update to their Analytics platform that impacts virtually all users. You can now see all of your data for a profile (both app and web views) from within the same display at the same time. If you happen to have both app and web data in the same profile […]
How Apple is Winning On Social Media
To say that Apple is successful on social media is an understatement. Even today, a search for #apple on Twitter reveals a post every couple minutes (and sometimes far more often). As a company and as a brand they get regular social media coverage, even when they aren’t releasing new products. Now you might be thinking, […]
“I can do anything…I’m an expert.”
How many of us have been here? I know that I have, and I know how frustrating it can be. To be honest, these are the meetings we need to work to avoid in the first place. As a manager, I need to trust my team. They are the experts, and they know what can […]