Today on the Analytive Podcast, we do a deep dive with two LinkedIn ads ninjas. In this episode we cover: Why Businesses Should Consider Advertising on LinkedIn What Your Company Should Do Before Launching Your First Ad How to Reach the Best Audience for Your Product or Service What Key Metrics to Look For How […]
Why Marketers Struggle to Reach Customers: Ad Campaign Targeting Is WAY Off The other day as I was scrolling through LinkedIn, I got served an ad to apply to be an electrician. Although it sounds really fun, I’m a bit busy running a marketing agency. And truthfully, I’d probably burn your house down on accident […]
No one can deny that the current cultural trend is all about customization. From iPhones to Nike shoes to the personalization of millions of other products, tailoring design to fit an individual or small group is the new norm. Consumers want to know they matter and that they’re being heard, and it’s no different in […]