When it comes to lead generation, use a spear, not a net. In this week’s episode, we have an exciting announcement as well as FULL audio from our webinar about Analytive’s latest initiative, XABM. Let’s start getting your business more value with less waste through Account-Based Marketing. Listen to the full episode and subscribe to […]
The truth is: the quickest way to blow your marketing budget is to be “creative.” Your advertising needs to sell. In this week’s podcast, we discuss how to avoid the “creative advertising” trap. Listen to the full podcast now on Spotify. For more content like this, join our mailing list by going to analytive.com/email
Branding, Entrepreneurship, Growth, Podcast, Social Media, Strategy
What happens when you actually look at the way some of the top conversion marketers build their own brands? Do their actions line up with their talk? Tyler asks this question and digs into the strategies behind some of the world’s top marketers on this episode of the Analytive Marketing Podcast. Subscribe on itunes.
Episode 8 – Losing the Fight (Literally) And Still Winning Big 🥊🥊 Conor Mcgregor lost the fight to Floyd Mayweather. But it still might have been one of the biggest wins of his career.
When we look at marketing data and analytics, it’s so easy to focus on the precise numbers and metrics. In this Podcast, we talk about how precision is an illusion and what we should focus on instead.
Data and Analytics, Growth, Podcast, Strategy
I was about five years old when I got my first bike. It was a Christmas present. Like all good Christmas presents, it required a bit of assembly. I remember my dad putting it together and putting on the training wheels. I loved that bike. There were three houses on our block, and I used […]
Branding, Podcast, Social Media, Strategy
I hold in my hand a corporate marketers dream piece. It’s a check in the box. It’s enough for someone to say “Look what we created!” and then forget about it the next moment. In a word, it’s boring. But here’s the truth: boring doesn’t attract attention. Boring doesn’t sell. Boring doesn’t make a difference. […]
Branding, Podcast, Social Media, Strategy, Video Production
We all consume content. We listen to podcasts. We watch YouTube. We watch TV. Content marketing isn’t just a fad. It is the way you’ll get discovered online. In this podcast we talk about why content matters and whether this strategy will change over the next 5-10 years. Listen on itunes: itunes.apple.com/us/podcast/analytive-podcast/ Listen on our […]
Data and Analytics, Podcast, Social Media
In this episode, I download all the data Facebook has collected on me over the past 10-15 years. Here’s what we discuss: How much data was correct? How much data was incorrect? What data was missing? Do I trust Facebook’s marketing data? If you’d like to download your own data, you can click the link […]
